Marketing, Digital Marketing & E-Commerce professional, skilled in social media, e-commerce, and Power BI dashboards that drive smart business decisions
I combine professional marketing experience with hands-on digital strategies to deliver impactful campaigns and meaningful insights.
Marketing with Passion | Digital Strategies | Data-Driven Insights
I am a marketing, Digital Marketing & E-Commerce diploma professional, skilled in social media marketing, SEO, Google & Facebook Ads, email marketing, e-commerce platforms (Shopify & Amazon FBA), and data analysis with Power BI.
Currently, I work at Salim Habib University as a Marketing & Student Affairs Assistant, managing digital campaigns, coordinating events, conducting campus outreach, and creating engaging student experiences.
I combine hands-on marketing experience with the latest digital strategies to deliver impactful campaigns, measurable results, and meaningful insights for organizations.
Passionate about creating engaging campaigns, leveraging digital tools, and transforming data into actionable insights.
What Services I’m Providing
“Providing creative and data-driven solutions to boost your brand and online presence.”
Data & Business Intelligence
I analyze data and create interactive dashboards using Power BI to drive insights and support smart marketing and business decisions.
Digital Marketing
I create and manage social media campaigns, email marketing, SEO strategies, and paid ads to grow brands online and engage audiences effectively.
E-Commerce / Online Business
I design, launch, and optimize e-commerce stores on Shopify and Amazon FBA, including product listings, dropshipping setup, and brand growth strategies.
Web Development
I build responsive, user-friendly websites using modern tools and frameworks to deliver seamless digital experiences.
Event Management
I plan and execute workshops, campus tours, and institutional events to enhance brand visibility and create meaningful audience experiences.
Content Creation & Branding
I design marketing visuals, social media content, and brand campaigns to communicate messages effectively and creatively.
Working Process
“Organizing projects from concept to completion, using digital marketing, e-commerce, and Power BI analytics to achieve measurable outcomes”
Work Experience
Bringing hands-on marketing, event management, and business intelligence experience to deliver impactful results
Plan and execute student-focused marketing campaigns, organize events and workshops, manage social media content, coordinate campus tours and education expos, handle marketing inventory, and support admissions and outreach initiatives.
Projects Freelance
January 2026 – Present
Designed interactive dashboards using Power BI for client data analysis. Developed a small e-commerce website with product listings, payment integration, and user-friendly interface. Managed mock social media campaigns and Google Ads projects simulating real-world digital marketing workflows.
Designed and implemented social media campaigns, created marketing visuals, assisted in campus events and student onboarding, and coordinated admissions-related campaigns
Call Center Operator Salim Habib University, Karachi
January 2022 – June 2023
Managed 10,000+ student calls for inquiries, admissions, and follow-ups, performed market research and competitor analysis across 20+ universities, and supported outreach and campus event preparation.
Marketing & Sales Intern Go Innovators, Karachi
October 2021 – January 2022
Assisted with digital marketing outreach, client engagement, lead generation, and content planning for campaigns and promotions.
My Portfolio
A collection of projects demonstrating my skills in marketing, analytics, and digital solutions.
What My Clients Says
Feedback from clients and projects I have worked on.
Sababa delivered an interactive Power BI dashboard that helped us make smarter marketing decisions. Highly professional and detail-oriented.
Ahmed Khan
The e-commerce website Sababa built was seamless and easy to manage. Great work and timely delivery!
Fatima Ali
Digital campaigns created by Sababa significantly increased our brand engagement. Excellent strategy and execution
Ali Raza
Stay In Touch
“Let’s discuss your ideas or collaboration opportunities. Contact me below.”
